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95% of organizations are investing in AI, yet the vast majority are still searching for the ROI.

สำหรับเนื้อหา Blog ที่มีความต่อเนื่องและดูเป็นมืออาชีพ (Professional Tone) แนะนำให้ใช้เวอร์ชันนี้ครับ: “In a data-driven digital world, businesses face multifaceted challenges. Over the past few years, AI has become a central topic in nearly every boardroom. Executives discuss its potential, investors expect results, and competitors seem to be moving faster every day. Consequently, many organizations have committed to serious AI investments—launching pilot projects, implementing new tools, and continuously upskilling their workforce. Yet, as time passes, the simplest question has become the most difficult to answer: ‘Is the AI we are implementing actually delivering tangible results for the business? A sense of uncertainty is beginning to permeate many organizations. While activity reports show high usage and projects look cutting-edge on the surface, the clarity vanishes when viewed through the lens of profitability, costs, or competitive advantage. Many still struggle to pinpoint exactly where the ROI from their AI initiatives lies. The hard truth we must accept

MFEC

MFEC

Upgrade your comprehensive digital business with Tencent Cloud to the AI era that is secure and infinitely scalable.

In a digital world driven by data and online media, businesses face many challenges, whether it is managing high-quality content, securely verifying customer identities, or maintaining IT infrastructure to be efficient and ready to scale. Tencent Cloud offers three enterprise-level solutions that help businesses operate comprehensively, from digital media management and identity verification to cloud infrastructure and the expansion of digital services. Tencent Cloud Media Services  It is an enterprise-level media service platform in the form of PaaS designed for the OTT industry and digital media service providers. It supports both live streaming and video on demand (VOD) through flexible, secure, and globally scalable APIs and SDKs. The platform integrates capabilities for global content distribution, high-performance encoding/transcoding, AI-powered media processing, and copyright protection systems, enabling businesses to deliver clear, stable audio-visual services that seamlessly support a large number of users. MPaaS Highlights Top Speed Codec reduces bandwidth costs by more

MFEC

MFEC

Poo Nuntawan and the World-Class CPMAI Standard

Globally, there are approximately 16.5 million Project Management professionals (Project Managers). Among them, about 1.2 million hold the internationally recognized Project Management Institute (PMI) Project Management Professional (PMP) certification. This represents an average ratio of roughly 1 PMP for every 13–14 Project Managers worldwide. PMP (Project Management Professional) is widely recognized as the gold standard in the project management profession, validating knowledge, processes, and the discipline required for professional project delivery. However, as the world enters the AI era, traditional project management alone is no longer sufficient. Today, there are only 1,395 professionals worldwide who hold the CPMAI (Certified Project Management for AI) certification. This represents an average ratio of more than 11,827 Project Managers for every 1 CPMAI-certified professional globally. And Khun Poo Nuntawan Busabongkot – Senior Project Manager at MFEC is one of them — and the first person

MFEC

MFEC

Transforming Thai Businesses for the Intelligent AI Era | MFEC x Google Cloud

Transforming Thai Businesses for the Intelligent AI Era | MFEC x Google Cloud In an era where data is at the core of business transformation, many Thai organizations are facing significant challenges — including fragmented data, delayed access and analytics, and decision-making processes that lack precision and speed. MFEC, a leading technology company in Thailand, has partnered with Google Cloud to deliver solutions that break through every limitation. Powered by Agentic AI and Gemini Enterprise, seamlessly integrated with Google Workspace (GWS), this collaboration transforms the way you work—making it smarter and more efficient than ever before. Are you facing these challenges? Fragmented Data: Critical files, emails, and reports are stored across multiple platforms, making them difficult and time-consuming to locate and consolidate. Slow Processes: Employees spend an excessive amount of time on documentation, report preparation, and searching for necessary information—instead of focusing on high-value

MFEC

MFEC

Elevate Your Enterprise Infrastructure to the New Era of Private Cloud with VMware Cloud Foundation 9

In an era where AI and Modern Applications have become the core of business competitiveness, traditional infrastructure that is fragmented and complex to manage not only increases costs but also reduces organizational agility. VMware Cloud Foundation (VCF) is a comprehensive Private Cloud platform designed to unify Compute, Storage, Networking, Security, and Management into a single system, with built-in automation and intelligent operations. It enables organizations to standardize and modernize their infrastructure, scale on demand, and support all types of workloads from anywhere—while reducing costs, complexity, and operational risks. It covers deployments across On-premises, Private Cloud, Public Cloud, Partner Cloud, Sovereign Cloud, Edge, and Colocation environments.  Build a modern infrastructure to power your organization forward   With VMware Cloud Foundation 9   VCF combines the scalability and agility of Public Cloud with the security and performance of Private Cloud, enabling organizations to bring services to market faster (Faster Time to Market), drive

MFEC

MFEC

Secret Formula for People Teams: When Your Team Has a New Member Called “AI,” How Should You Redesign Jobs to Make It Work?

As a People Team that has spoken with employees across multiple teams, we sensed that when AI first arrived as a new “team member,” it brought mixed emotions. There was excitement (to learn how to use it), confusion (where exactly should we apply it?), and deep down, quiet concern (will this AI replace us?). As time passed and AI evolved from being the “new kid” to becoming part of everyday use, many organizations began to see real results in cost savings and productivity gains. However, the common approach many organizations take is rushing to the end goal. We instinctively believe that technology is the answer to every question — whether that means purchasing an AI tool, distributing AI accounts to employees, or organizing prompt-engineering training sessions. Now that employees are using AI fluently and AI has become highly capable why do most employees still feel just as exhausted — or

MFEC

MFEC

AI-Driven Cybersecurity and Unified SASE for Enterprises Connected Across Every Dimension

Protect Everything, Everywhere with AI-Powered SASE  In an era where organizations are accelerating the adoption of Cloud, Hybrid Work, and AI to drive business growth, traditional security perimeters are no longer sufficient. From now on, cybersecurity must be anchored in Identity, Access, and Intelligent Connectivity to deliver seamless protection across users, applications, and data in every work environment. This is why AI-Driven Security and Unified SASE are becoming foundational pillars of the modern enterprise. Fortinet focuses on advancing AI-Driven Security and Unified SASE to help organizations reduce security complexity, enhance user experience, and effectively protect their digital environments through a single, fully integrated platform.  Fortinet delivers Unified SASE by combining secure networking with advanced security services, enabling organizations to enforce consistent security policies from branch to cloud. It supports secure access for remote and hybrid users, along with centralized management that reduces complexity without compromising performance.  AI and Machine Learning are embedded throughout the

MFEC

MFEC

AI is the new organizational infrastructure — not just an experimental tool.

Why Traditional AI Investments Have Yet to Deliver Real Business Impact In recent years, Artificial Intelligence (AI) has become one of the top technology investment priorities for many organizations. Companies have adopted AI tools, provided employee training, and launched pilot projects across multiple departments. Yet a critical question continues to arise in many organizations: “Why have substantial AI investments still failed to generate clear business outcomes or measurable returns?” The answer may not be that AI is not ready — but rather that organizations are still viewing AI as playing too limited a role. The Problem with a Tool-Centric AI Investment Approach Many organizations begin their AI journey by asking which platform to adopt, which tool is trending, or which team should pilot it first. This approach often results in AI being deployed in silos. As a result, AI may perform well within certain teams,

MFEC

MFEC

Optimize IT Operations Costs with “MServ” Automation & Management Platform by MFEC

MServ is an automation and management platform that enables organizations to efficiently manage IT operations and enhance business processes—helping reduce costs, increase agility, and create a competitive advantage for businesses in Thailand. Which businesses should use MServ?Any business that aims to leverage technology to gain a competitive advantage. Why should every business use MServ? It directly addresses the real challenges faced by businesses in Thailand at a lower cost, as it is a localized platform built by MFEC’s experts. Helps you make faster and more accurate data-driven decisions. Reduces repetitive and time-consuming tasks. The system is flexible and adaptable to change. Enables smoother cross-team collaboration. Reduces the risk of human error. What modules does MServ have? IT Service Management (ITSM) Issue Reporting System (Ticketing) Change Management Incident & Problem Management Asset Management IT Asset and Resource Monitoring & Management Asset Lifecycle Management Automation Workflow Create and manage automated workflows to

MFEC

MFEC

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Reality Check: Why Organizations Invest in AI but Still Don’t See Business Results

At a time when economic recovery is slow and every investment must be carefully considered, AI has become a source of hope for many organizations. However, the reality is that many still have not seen clear results from their AI investments. More than 80–95% of organizations report that their AI projects have yet to deliver clear ROI. Less than 30% of organizations are able to deploy AI effectively at an enterprise-wide level. The problem isn’t AI—it’s the way organizations invest in it.Most organizations don’t fail because they choose the wrong technology, but because they start in the wrong place.Common challenges seen across many organizations include: Purchasing AI tools in silos Providing one-off training sessions Viewing AI as solely an IT responsibility Reality Check: The Numbers Behind the Failure Over 50% of organizations state that AI challenges lie in workflows—not in the models. More than 40% of AI budgets are spent

MFEC

MFEC